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James

Needham

James

Needham

Bio Over 20 years experience across APAC and the UK helping redefine some of the world’s most iconic and effective brands, and leading complex research and segmentation projects from Budget Direct, Big4, Crime Stoppers, RACV and CommBank.

The latest from James

Insights
Insights

Your Brain on Awe

Editorial
Editorial

In Good Hands

Editorial
Editorial

The Science Behind the Silly Season

Editorial
Editorial

When consistency and novelty go dancing.

Insights
Insights

“Othering” has become weaponised in culture.

Insights
Insights

The way Australia treats renters is undignified and shameful.

Editorial
Editorial

Paying mental rent.

Cases
Cases

Cada.Tapping into youth culture to create a new kind of entertainment brand.

Cases
Cases

Centre for Multicultural Youth.Finding our voice so others can use theirs.

Cases
Cases

Ocean Blue.Australia's favourite fancy fish.

Chat with the team now

Contact Us
Contact Us